2010, 2011 PRSA WI Paragon Award of Excellence

About this blog

A Dummy's Puppet's Ramblings - from Chip Martin
Mannequin American views and guidelines on marketing/PR trends, news from the world of puppets and ventriloquism, bits of humor and other interesting but useless information. I post every Tuesday and Friday.
My Background
What I Do
About Brown & Martin, Inc.

Email Updates


Serious Message Delivered with Lots of Laughs

A Puppet's Ramblings - from Chip Martin, Mannequin American Marketer

Quote of the Day: "A man who stops marketing to save money is like a man who stops a clock to save time." - Henry Ford

"Dumb Ways to Die" is Funny and Has a Message

The video and the song are called, "Dumb Ways to Die." This is actually an ad ... but you won't know that until the very last second. On the surface it's just a catchy tune with really funny lyrics. Which make it worth watching and listening to.

Foot Locker Ad Pokes Fun at Sports Ads

This entertaining spot for Foot Locker features Cavs guard Kyrie Irving. Even Jordan couldn't pull this dunk off. Entertaining as it is effective. Thumbs up.

Why "Kerning" is Important

In typography, kerning is the process of adjusting the spacing between characters, usually to achieve a visually pleasing result. Kerning can significantly enhance the layouts of print ads and packaging. Or, as in the case above, when someone does a poor job of Kerning, it can bring a whole new meaning to something.

Calgary Farmers Market is Open All Winter

The ad above and the one below are from a series of ads that promote the fact that Calgary's Farmers Market is open all winter. I ask you, what says winter better than a cow or a pig snow angel? My answer ... nothing.

Posted: Nov 30 2012, 07:30 AM by chip


No Comments