Does This Sell Milk?

A Puppet's Ramblings - from Chip Martin, Mannequin American Marketer

Milk's Favorite Cookie

What is it with these foreign ads that flagrantly use breasts to try and get our attention? (Okay, in my case it worked.) Here's some spec ad work from a Korean ad agency for Oreo Cookies. I don't know which I want more ... the cookie or the milk?

Meanwhile, above is almost the identical ad for on-line data back-up. But this one at least includes clever copy. Translated it says, "Because nature also provides a backup." Ha! Much better.

Of course milk has nothing on Smart Water, which used a completely naked Jennifer Aniston to sell its product.