Why Email Marketing is a Good B2B Investment

A Puppet's Ramblings - from Chip Martin, Mannequin American Marketer

Why Email Marketing is a Good Investment

From AdRants: Email marketing. It makes you yawn, right? Creating and watching a Super Bowl commercial is way more fun, right? But most of you don't have $3.5 million to blow on a Super Bowl commercial.

Email marketing might be boring but it's inexpensive and it works. And you know when it works. And you know how it works. And you know why it worked. Can you say that about a Super Bowl commercial?

So if you hate email marketing and think it's boring that's OK. You're just going to be left behind by others that realize how well it works. But don't worry. Here's a whitepaper that will help. Ten Steps to Effective Email Marketing.

My Favorite Hyundai Commercial

Holy crap was that a Sasquatch? Holy crap. Was that a Hyundai? Holy crap. This is one funny ad for Hyundai.

It Takes a Chevy

Here's an entry for Chevrolet's Super Bowl commercial contest. This entry didn't make the finals, but the Corvettes caught my eye.

Pilates with Gerda: Belly Bag

"Carrying too much weight?" Pretty clever print ad for Pilates with Gerda.

Porn is Moving

Most people know that the new Internet home of porn is now .XXX instead of .com ... well someone had to tell me, but I assume most of the rest of you were already aware of the change. Anyway, there's a cheeky new print campaign to remind porn co-insurers of the move. I have no idea where the ads are running ... okay, I can guess where they may be running.