2010, 2011 PRSA WI Paragon Award of Excellence

About this blog

A Dummy's Puppet's Ramblings - from Chip Martin
Mannequin American views and guidelines on marketing/PR trends, news from the world of puppets and ventriloquism, bits of humor and other interesting but useless information. I post every Tuesday and Friday.
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Hilarious Ad for a Serious Subject

A Puppet's Ramblings - from Chip Martin, Mannequin American Marketer
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Your Kid Just Shaved the Cat!

Okay, here’s a really funny ad for a serious subject … and every parent’s nightmare. It’s for the Red Cross’ Babysitter’s Training course.

Do you know how to calm a crying baby? Or how to handle a conflict between two children? How about what to do if a child has a tummy ache? These babysitters didn't know the answers to these questions. You can learn how to help kids have fun, while keeping them safe and following household rules with Babysitting Basics online course and Babysitter's Training classroom course from the Red Cross.


Aaron Rogers Gets "Pumped Up" for State Farm

A Puppet's Ramblings - from Chip Martin, Mannequin American Marketer
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Aaron Rodgers Gets “Pumped Up” with Hans and Franz

Like two good neighbors, Hans and Franz are entertaining people again as they peddle insurance.

State Farm recently produced this gem of a 60-second spot featuring comedy legends Dana Carvey and Kevin Nealon along with Green Bay Packers quarterback Aaron Rodgers. “You pumped up our wallets with the Discount Double Checking, so we want to repay the favor and PUMP [clap!] ... YOU UP!" Franz shouts at Rodgers in an amusingly clumsy blend of State Farm's branding and the characters' classic catchphrase.

Jack Link’s Jerky Introduces “The Wildest Room on Campus”

Jack Link’s Jerky has introduced a new promotional campaign called “The Wildest Room on Campus.” Here’s one for the Big 10 conference.

Retro Packaging Increases Sales of Miller Lite


Never underestimate the power of packaging and design to influence consumer attitudes—and if you're lucky, move product.

 

This lesson is brought to you by Miller Lite, which enjoyed a sales spike after it began shipping its beer in '80s-style cans last year, originally as part of a tie-in with Anchorman 2. A large number of folks apparently prefer their beer wrapped in retro white labels instead of blue, which has been the brand's primary hue for the past dozen years.

 

Maybe the throwback cans simply struck a nostalgic chord, or perhaps the shiny labels stand out on retail shelves. Whatever the case, it's had the curious effect of making consumers think the product itself has improved.

 

When Will You Need Imodium?

 

 

 

The print ad above makes it perfectly clear that diarrhea can strike at the most inopportune times.

 

Mad Magazine’s Back to School Ad

 

 

 

The writers at Mad Magazine come up with the funniest Back to School products yet.

 

 

 



Inside Vent Haven Museum

A Puppet's Ramblings - from Chip Martin, Mannequin American Marketer
To View Complete Blog Click Here:
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Tiger Beer Commercial from Malaysia

Here’s a predictable but funny beer ad for Tiger Beer.

Funny Ad for Postbank

 

Okay, this is a pretty funny ad for Postbank.

Artistic POP Can Displays

If your neighborhood grocery store hasn’t yet demonstrated some creative POP displays for canned goods, send them these two photos.

Vintage Pop Corn Ad

 

According to the print ad above, Jolly Time Pop Corn was endorsed by Bob Hope, Ozzie and Harriet Nelson, Alan Ladd and family, Danny Kaye and Arthur Godfrey.

Inside Vent Haven Museum


Above: Dale enters building one of Vent Haven Museum.


The photo above is used with permission of Vent Haven Museum and may not be copied or reproduced in any fashion without written authorization from Vent Haven.

Above, the character in the red shirt is “Darrel’s Other Brother Darrel.” He is a “look-alike” puppet made by Verna. A photo of both Darrels is directly above the character (right below the photo of Jeff Dunham and his puppet, Peanut … another of Verna’s creations.) The Darrel character was used by Dale for over a decade on behalf of Kohler Engines. The character edited his own print newsletter and sent out humorous audio tapes for distributors of Kohler Engines. He also appeared at numerous sales meetings and distributor events.

 

 


How Cookie Monster Enhances a Serious Message

A Puppet's Ramblings - from Chip Martin, Mannequin American Marketer
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They Were Watching Until Just a Moment Ago …

 

 


Here’s a tremendous vocabulary bit for adults from Cookie Monster and John Oliver. Watch, enjoy and learn how puppets can be great, attention-getting communication tools.

Give a man a fish, he eats for a day. Teach a man to fish, and then force him to fish for you, and you eat forever.

 


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